We recycle. We turn off our compact fluorescent lights when we're not using them. And we believe in supporting the people and organizations that are working to make us all more aware of how our personal actions and choices affect the environment and world around us. Five percent of the proceeds from your purchases will be donated to the following non-profit organizations. Check ‘em out:
Charity One: ASEC
The Action Sports Environmental Coalition (ASEC) is the brain child of Frank Scura and his friends Bob Burnquist, Jen O'Brien, and Damon Way. Motivated by the influence action sports icons have over young consumers, they set out to answer the question: "What would happen if the action sports industry became a role model for sustainability?"
ASEC is about progressive eco-education and empowering people to adopt a sustainable lifestyle in a way that embraces their existing lifestyle. It supports companies in the action sports industry that are producing green products and those that are trying to find more eco-friendly ways of producing their existing product lines.
Charity Two: POW
Protect Our Winters (POW) is dedicated to reversing the global warming crisis by uniting the winter sports community and focusing our collective efforts towards a common goal. It was started in 2007 by pro snowboarder, Jeremy Jones who, during winter trips, witnessed first-hand the impact of climate change on our mountains, and decided to try to do something about it.
POW was founded on the idea that if we harness our collective energy and put forth a focused effort, the winter sports community can have a direct influence on reversing the damage that's been done and ensure that winters are here for generations behind us.